(386) 253-2060 | (386) 235-5296betsy@betsykruger.com


“Most people have no idea of the giant capacity we can immediately command
when we focus all of our resources on mastering a single area of our lives.” 

Anthony Robbins

How to Use the 80/20 Rule for Business

80/20 rule for business

Making your business more profitable and successful does not require a huge overhaul. A few decisions usually make the difference. The key is to identify what is going well and to focus on the best — and not the rest.

To use the 80/20 rule for business, focus on the best, the top 20 out of 100. The most profitable 20% of your customers are your key customers.

What if you knew the things you do well, but kept doing other things? If your focus is off, your decisions will be off. Compounded over time, your business will suffer disastrous consequences.

Stop leaking profits! Turn your business into a well-oiled machine that focuses on key customers, nurtures them, and sparks your profits. Read Magnify: Focus on Key Customers, Deliver Value and Spark Profits, and target prospects just like your key customers. Replace less profitable customers with highly profitable new customers, starting TODAY!

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 Join others who Spark Profits with Betsy’s tips taught in marketing schools all over the world. Act TODAY!

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Want to generate more profits? Top Market Strategy lays out an easy-to-follow, research-based way to increase your profits. During my years of selling and servicing insurance, the results were exactly as Dr. Kruger predicted in her book. What she has done for any business is to lay out an easy-to-use process for growing top customers.

Robert Iocco, CPA, CIC, CEO
Trustpoint Insurance